Capturing the unique genre of fashion photography, New York City based photographer Farnaz K’s work is equally about photographing a mood as well as the subject, and creating an illusion of depth and complexity by melding the environment with a number of photographic subjects. Her cinematic art achieves a desirable goal of placing the subject in the most creative light possible.
It's been a long journey from her roots at the prestigious Art Center College of Design where she specialized in photography as well as past studies in graphic design. Farnaz K has lived and worked in Paris, London, Madrid, Sydney, Miami and Los Angeles.
Farnaz's work has been published in Elle, Town & Country, New York Magazine, New York Times, Martha Stewart, Le Parisian, Ocean Drive, German Max, Sydney Morning Herald, Irish Times, Acoustic Guitar World, Exercise & Health, Sportswear International, XXL, Soma, Salon News, Foodie Magazine, Raygun Publication, Publico, Women’s Wear Daily, Lafayette 148, Manale Collection, Yanuk, Lana Weber, MiMi Moulton, Chloe Loves Charlie, Christie’s Auction House, Grace’s Trattoria, Independent Film Channel, Advertising Age’s Creativity, Submarine Records, Caltex Records, Dock Down Records and others.
I photograph a limited number of weddings each year. Weddings give me a chance to use the skills I’ve learned in fashion photography to produce images that I know will have meaning for each couple throughout their lifetime.
My Goal is to bring each couple's wedding photos to the same level of quality as those I submit to magazines for fashion editorial photo shoots.
When shooting weddings, I mainly try to find interesting and discrete vantage points from which I capture the story of the day as it unfolds in front of me. I also think it’s a huge part of my job to make every bride look great and to find angles, lighting, and moments that shows couples at their best!